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November 15, 2006
Gone Hollywood
It's not like we work in a particularly glamorous business. Converting and packaging is certainly a critical element in today's culture, but not one that is typically an object of much mainstream attention. So you can imagine my surprise the other evening when I was flipping through the channels on the TV and stumbled across some very familiar subject matter on the National Geographic Channel. The program was called "Shrink-Wrapped and Boxed Up," and is described this way by the channel:
Packages have been a cornerstone of consumer culture ever since the ancient Greeks and Romans stated storing wine in ceramic vases. Shrink-Wrapped & Boxed Up takes viewer to the cutting edge of modern industry where researchers and scientistsare developing packages that can withstand the impact of an F16 airplane, outwit shoplifters and reduce the amount of landfill trash.
It's by no means a technical program, but one worth catching if and when it comes back on the air. I have to assume that like most cable channels, the National Geographic Channel cycles its programs several times during the month. Watch for it on your local cable system, and when you do see it, call your friends and family and enjoy your moment in the spotlight!
- Keith Hevenor
Editorial/Conference Director
CMM International
Posted by khevenor at November 15, 2006 07:31 PM
